HNTRISM wants you to know about RYU, Respect Your Universe. Why? Because they embody the spirit of one being their authentic self, which HNTRISM believes in and strives to help HNTRITES embrace. RYU provides stylish, innovative gear for the urban athlete and sincerely cares about their customers.
Respect Your Universe recently was selected as a 2018 finalist for the World Retail Awards in two categories: Retail Start-Up of the Year and Social Media Campaign of the Year (#RYUOneMoreRep). And deservedly so. They have created customer-centric programs that seem so logical and straightforward. No retailer has been mindful enough actually to do it. RYU genuinely have put the customer’s needs first by providing meaningful ways for their customers to better themselves. They implemented their “Up-Down” program which provides incentives to their customers who either lost weight or gained mass over the previous year due to dedication and training.
RYU has an agenda, and HNTRISM LOVES agendas. Why? Because agendas, when used in a meaningful and impactful way, create change in a positive way to better people, community, and society. For example, in November of 2017, RYU created “One More Rep for Mental Health” campaign to raise awareness of mental illness. They created a dialogue about the issues, open lines of communication and demystified the stigma of mental illness. Respect Your Universe attacks issues that aren’t necessarily “safe” and address them ways that stay authentic to their “soul.”
HNTRISM loves brands like RYU because they walk the talk. So we wanted to shout their story from the HNTRISM rooftop, so you are in the know. Their appeal, their culture, their community involvement, their innovative initiatives reflect their “purpose” for existing:
“RYU was built on the fundamental understanding that we are multi-faceted and multi-disciplined. It’s about respecting your choices, individualism, and journey. It is knowing at our core that we are all connected and that it’s our differences that make us extraordinary. And human.”
HNTRISM proudly salutes RYU for their exceptional philosophy of being true to their customers. We're also proud of RYU for using their brand for the good of the community.
We call on all HNTRITES to check out RYU and support a brand that you can be proud to patronize.